PLEASE READ ALL OF THE UPDATED DOCUMENTS FIRST AND READ ALL OF THEM TO UNDERSTAND THE PAPER!
I have included the guidelines for the report, the rubric plus the industry analysis report we completed in this class.Our client is Southeastern Grocers LLC
2. External Analysis (up to 2 Pages)
Revisit the research you conducted in the Industry Analysis report and conduct any new external analyses that may be relevant to your firm. Identify the findings that are most relevant to understanding the problem the client has or the strategy that you will propose and document those findings. You do not need to provide full analyses here, so if just two of the five Porters Five Forces and one PESTEL trend are relevant to the problem/proposed strategy, those are what should be documented in this section.
While you are not presenting all of the findings from the industry analysis, you do need to dig deep in the areas you do discuss. Why are these forces/strategic groups/trends/industry factors salient? When you consider these factors together, what does this suggest about the external environment? What are the implications of these findings for the firms current and future strategies?
Make sure that you address any feedback from your industry analysis report before incorporating that content into the strategic analysis report. If you replicate errors made in the industry analysis, you can lose points again here in the strategic analysis do not get bitten twice!
Here are a few of the analytical frameworks/concepts that can be used to inform this section:
Porters Five Forces
Porters Diamond Framework
Strategic Group Maps
PESTEL AnalysisRubric of External Analysis.
Key Considerations:
Are the relevant findings from the external analyses presented and executed competently?
Do the findings from the external analysis yield important insights about the firms external environment?
Are the findings synthesized into a coherent overall assessment of the firms external environment?
Are the implications for the firms current and future strategies considered and logical?This is a group project but my part is the external analysis.

“ EXTERNAL ANALYSIS”.

This is a portion of an entire report. There is no need for Introduction or conclusion.
Just work on the “ EXTERNAL ANALYSIS”.
Please look at the Referencing Guide before you begin, it is SPECIFICALLY Chicago (Author-date) 16th Edition.

Question: What are the key success factors of the Australian airline industry? What is the difference between different segments of this industry? Which resources and capabilities of companies are critically important for successful performance in this industry?
Which strategies are most successful in addressing the competitive forces in the airline industry? ‘Will Qantas become Jetstar’ (Grant et. al., 2014: 4)

External Analysis
In this section you should outline what you think are the main opportunities and threats facing the organisation. You should analyse the general, industry and competitors’ environment of the company. Do not attempt to analyse all elements of the external environment equally: it is important that you concentrate on a few main elements and explain why they are significant. You have to support the most significant elements of the external environment by references from the business media, industry publications and other relevant websites.

The external analysis should consist of Final.
Choose 2 Maximum 3 factors from PESTED, and focus on it.
Example: Singapore Airlines.
Technological -> First Class & Business Class, Wireless
? Phone Apps booking system.
Political -> Airports, Security

Apply the Porter 5 forces model to the analysis
Lecture Notes
The process of strategic formulation involves 4 areas
1. Analysis -> Involves both External & Internal Analysis
2. Planning -> Developing a mission, vision, objectives , strategies & options
3. Implementation -> Tactical, recommendation, timetable, budget.
4. Control -> Monitor the effectiveness, take corrective actions.

The first step in analysis is External Environmental Analysis, which involves 3 Levels.
A) General Environment -> This involves the uncontrollable factors that firms needs to monitor and evaluate constantly based on the PESTED or PESTLE factors including:
1) Political -> Government, Laws, Regulations, statutory board.
2) Economic -> Growth, incoming, PPP(Purchasing Power Parity),demand, supply, inflation.
3) Social Cultural -> Religion, Habits, Lifestyle, Custom, Taboos, Language, Education.
4) Technological -> New product, service, internet, robotic , telecommunication
5) Ecological -> Recycle, Reuse, Reduce, Solar Energy, Sustainability
6) Demographic -> Age structure, population, density, size, literacy rate.

Examples of application of the external analysis.
(Demographic -> Asia Aging Populations, Health Conscious)
(Economic -> Affordability, Increase in Income & Wealth)
(Technology -> New Products, New Medicine, New Robotics)
Raffles Hospital Singapore.

B) Industry Environment -> is the analysis of the level of threat or competition involves based on 5 variable as stated by Michael E. Porter 5 Force Model.
This model needs to look at the threats of LMH (Low, Medium, High)
based on
1) Threats of New Entrants -> New players and overseas competition coming into the market
2) Threat of substitute -> available and hybrid substitutes that consumers can use
3) Bargaining power of buyers -> The choice, switching cost, price, barriers to entry
4) Bargaining powers of supplies -> The strength, site, level of competition, barriers of entry
Rivalry within the industry -> the strength of the competitors an numbers of direct competitors

“ EXTERNAL ANALYSIS”.

This is a portion of an entire report. There is no need for Introduction or conclusion.
Just work on the “ EXTERNAL ANALYSIS”.
Please look at the Referencing Guide before you begin, it is SPECIFICALLY Chicago (Author-date) 16th Edition.

Question: What are the key success factors of the Australian airline industry? What is the difference between different segments of this industry? Which resources and capabilities of companies are critically important for successful performance in this industry?
Which strategies are most successful in addressing the competitive forces in the airline industry? ‘Will Qantas become Jetstar’ (Grant et. al., 2014: 4)

External Analysis
In this section you should outline what you think are the main opportunities and threats facing the organisation. You should analyse the general, industry and competitors’ environment of the company. Do not attempt to analyse all elements of the external environment equally: it is important that you concentrate on a few main elements and explain why they are significant. You have to support the most significant elements of the external environment by references from the business media, industry publications and other relevant websites.

The external analysis should consist of Final.
Choose 2 Maximum 3 factors from PESTED, and focus on it.
Example: Singapore Airlines.
Technological -> First Class & Business Class, Wireless
? Phone Apps booking system.
Political -> Airports, Security

Apply the Porter 5 forces model to the analysis
Lecture Notes
The process of strategic formulation involves 4 areas
1. Analysis -> Involves both External & Internal Analysis
2. Planning -> Developing a mission, vision, objectives , strategies & options
3. Implementation -> Tactical, recommendation, timetable, budget.
4. Control -> Monitor the effectiveness, take corrective actions.

The first step in analysis is External Environmental Analysis, which involves 3 Levels.
A) General Environment -> This involves the uncontrollable factors that firms needs to monitor and evaluate constantly based on the PESTED or PESTLE factors including:
1) Political -> Government, Laws, Regulations, statutory board.
2) Economic -> Growth, incoming, PPP(Purchasing Power Parity),demand, supply, inflation.
3) Social Cultural -> Religion, Habits, Lifestyle, Custom, Taboos, Language, Education.
4) Technological -> New product, service, internet, robotic , telecommunication
5) Ecological -> Recycle, Reuse, Reduce, Solar Energy, Sustainability
6) Demographic -> Age structure, population, density, size, literacy rate.

Examples of application of the external analysis.
(Demographic -> Asia Aging Populations, Health Conscious)
(Economic -> Affordability, Increase in Income & Wealth)
(Technology -> New Products, New Medicine, New Robotics)
Raffles Hospital Singapore.

B) Industry Environment -> is the analysis of the level of threat or competition involves based on 5 variable as stated by Michael E. Porter 5 Force Model.
This model needs to look at the threats of LMH (Low, Medium, High)
based on
1) Threats of New Entrants -> New players and overseas competition coming into the market
2) Threat of substitute -> available and hybrid substitutes that consumers can use
3) Bargaining power of buyers -> The choice, switching cost, price, barriers to entry
4) Bargaining powers of supplies -> The strength, site, level of competition, barriers of entry
Rivalry within the industry -> the strength of the competitors an numbers of direct competitors